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What’s Up SWFL – Social Media Marketing Bootcamp Presents

Facebook Marketing Strategies Course

If you are managing your own Facebook Business page for marketing then this is the course for you. Many struggle to create the content they need, find the time needed and do not have the tools to make their Facebook marketing effective. We have created this course with you in mind so that you will learn the skills needed to be more effective with your social media marketing efforts.

In this course you will learn

  • The fundamentals of Facebook Marketing
  • Identifying your target audience
  • How to effectively create posts for Facebook
  • Types of effective content
  • Facebook ads
  • Understanding Your Analytics
  • Facebook Live and other videos
  • Facebook Groups

You will learn basic Facebook Strategies that you will be able to implement. You will have activities that you will need to accomplish in between each class to help you be even more effective. You will also be given worksheets and resources to help you be a pro at Facebook marketing.

Class 1 Fundamentals of Facebook Marketing – Branding, ID Target Audience, Goals and Objectives, Platforms and Tools

Class 2 Basic Strategies/Content – Developing a Strategy for Facebook, Content best practices.

Class 3 Content Part 2 – Hand on content creation to meet your goals/objectives

Class 4 Facebook Ads – The fundamentals of Facebook ads. Hands on practice in ad creation

Class 5 Understanding Facebook Analytics, Effective Use of Groups, Leveraging Your Personal presence




*By purchasing this course you agree to the following
1 You must take all 5 classes.
2 There will be no refunds or partial refunds.

Please address any questions to

Dates and Location

Thursday March 30, April 6, 13, 20 and 27
2:00- 4:000 PM
MW Horticulture Recycling
6250 Thomas Rd, Fort Myers, Fl 33912

What’s Up SWFL where “Keeping It Local” is taken seriously!!!

Welcome to “What’s Up Southwest Florida” where your “Adventure To Keeping It Local” begins!!  What’s Up Southwest Florida is about all things “local”!  We believe that a strong and healthy community is one that knows and understands that importance of “Keeping It Local” when it comes to your buying power!  “What’s Up Southwest Florida” helps you to “Keep It Local” whether you are looking for a product, a service, a professional, a property, a restaurant or an event, “What’s Up Southwest Florida can be your source!!

“What’s Up Southwest Florida” offers everything from a “Local Business Directory”, to a “Local Events Page”, to a “Local Real Estate Page”, to the “Discriminating Diner Restaurant Reviews”, to our very own “Informative Social Media Blog Page”.  Whatever you are looking for, as long as it is local, you can find it here on “What’s Up Southwest Florida”!

Take a look around the site!  We are sure you will find businesses, events, restaurants, real estate in  Fort Myers, Cape Coral, Naples, Bonita Springs, Port Charlotte, Punta Gorda, Lehigh Acres  that you will not find any place else!  If it is local, it is here!

Are you a Local Business Owner?

If you are a small business owner located right here within the Southwest Florida community, check out how easy it is to list your business right here on the “What’s Up Southwest Florida Business Directory” today!  It is fast, easy and we have three different package levels to select from, find the one that best meets your needs!!  Get listed today, and let everyone know here in Southwest Florida that you support your community so that they can start supporting you!